Post Malone has been keeping busy lately, what with his recent collaboration with DJ Khaled and Travis Scott on the track and accompanying video "Celebrate" from DJ Khaled's Father Of Asahd, as well as his most recent collab with Crocs, which sold out within 24-hours.
The Dallas-raised rapper/singer is known for his eccentric style of music, blending together different genres to create a unique sound which stays true to his own personal, unconventional style. His sense of fashion may be deemed too confusing or outlandish by some, however, no one can doubt that the musician certainly has a distinctive stylistic approach to everything he does, and hey, people really do love his croc collabs.
The most recent news sees California-based eyewear label Arnette, announcing Post Malone as its latest brand ambassador. To celebrate the declaration, the brand put together a range of sunglasses inspired by the cross-genre superstar’s signature style.
The new eyewear options center around sustainability, and feature a street-style leaning crafted of eco-friendly BRT600LS bio-based plastic. Additionally, each pair will come with a recycled elastane pouch and special packaging. The new styles aim to reach youth culture status and include gender-fluid, 90’s inspired frames – available in bold color combinations. Shot on Arizona ground against the unfiltered haze of the desert, the campaign images highlight Malone's unapologetic odd-ball style and the ‘young and wild’ attitude of the brand.
The Post Malone-inspired eyewear collection will be priced between $100 and $110 USD, and will be available May 23 on Amazon, and very soon on Sunglass Hut; a preview of the collection can be seen here.